On April 22, Jens Hildebrandt, Chief Representative of the Beijing Representative Office of the German Chamber of Commerce and Industry (DIHK) and Executive Director of the German Chamber of Commerce in China for North and Northeast China, along with Wei Chen, Membership Affairs Manager of the German Chamber of Commerce in China, visited Beijing Tada Culture Technology Co., Ltd. located in the Beijing Sino-German Economic and Technological Cooperation Pilot Zone for a tour and discussion.

Jens Hildebrandt visited the exhibition hall of the Beijing Sino-German Economic and Technological Cooperation Pilot Zone and the headquarters of Tada Company. Hong Liu, General Manager of the Sino-German Industrial Park Operation Company, provided an overview of the park’s planning and construction, industrial layout, and achievements in international cooperation. Subsequently, both parties held discussions and exchanges on government affairs, Sino-German cultural exchanges, and business cooperation.

Director Jenny Zhang extended a warm welcome to the delegation from the German Chamber of Commerce in China. She provided a detailed introduction to Tada Company’s development history within the park and its past collaboration with the German Chamber of Commerce in China, elaborating on the company’s efforts in Sino-German cultural exchange activities and brand cooperation. Both sides engaged in in-depth discussions on the specific implementation pathways for related collaborative projects in 2024. Additionally, as the head of the management team for the German Embassy’s Christmas Charity Bazaar, Jenny Zhang expressed gratitude to the German Chamber of Commerce in China for its support of the event and exchanged views on the organization of the 2024 German Embassy Christmas Charity Bazaar.

Jens Hildebrandt, Executive Director of the German Chamber of Commerce in China for North and Northeast China, expressed appreciation for Beijing Tada Culture Technology Co., Ltd.’s support for government affairs projects and its contributions to Sino-German cultural exchanges. Through the detailed introduction during the site visit and discussions, he gained a deeper understanding of the Beijing Sino-German Economic and Technological Cooperation Pilot Zone and Beijing Tada Culture Technology Co., Ltd. He expressed hope for further strengthening exchanges with Beijing Tada Culture Technology Co., Ltd. in the future and working together to deepen cooperation across various business areas.

General Manager Dingran Zhang stated that as a member enterprise of the German Chamber of Commerce in China and one of the initiators of government project affairs, Beijing Tada Culture Technology Co., Ltd. appreciates the support and assistance provided by the German Chamber of Commerce in China to German companies expanding in the Chinese market. Although Beijing Tada Culture Technology Co., Ltd. is a German-funded enterprise, it remains committed to deepening its roots in the Chinese market with the Beijing Sino-German Economic and Technological Cooperation Pilot Zone as its base. The company’s business is dedicated to promoting connectivity between China and Germany in cultural and commercial fields. Cooperation with the German Chamber of Commerce in China in areas such as Sino-German culture and people-to-people diplomacy represents not only a strong business alliance but also a complementary and empowering combination of strengths. He looks forward to continuing to deepen cooperation with the German Chamber of Commerce in China to jointly contribute to Sino-German cultural exchanges and economic and trade development.
Moving forward, the Beijing Sino-German Economic and Technological Cooperation Pilot Zone will maintain close ties with the German Chamber of Commerce and Industry (DIHK), fully leveraging its role as a bridge to help enterprises from both countries deepen exchanges and explore cooperation opportunities. At the same time, the Pilot Zone will continue to provide high-quality international cooperation platforms for入驻 enterprises, actively promoting joint progress between Chinese and German companies and fostering shared economic and trade prosperity!

